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logo animation

Why You Need A Logo Animation To Boost Your Branding

For each and every brand, a logo plays a crucial role in its development and reinforcement. Over time it can even lead to instant recognition of the brand. Part of this process depends on repetition. But there’s also how the logo is presented. And a logo animation is one of the most compelling ways to make an impression on your audience.

What is a logo animation?

Usually when you see a logo it’s static and takes the form of an image, wordmark, or emblem. Or a combination of these. A logo animation is likely exactly what you think of when you hear the term. A logo with effects and animations added. These range from simple dynamic effects to complete short video presentations. It just depends on how they will be used.

What kind of logo animation do you need?

The type of logo animation(s) that you create for your brand will depend on a few things. A shortlist of these factors includes:

  • Your niche and brand personality
  • Your business goals
  • The logo animation’s placement

You may want to have multiple logo animations on hand if you’ll be using them in different placements and with different audiences. Or simply variations that are faster or slower. Whatever your needs, working with a professional design service is a great idea to ensure that you get high-quality outputs. Especially in the early stages when you’re needing to see multiple iterations to figure out which will perform best for your brand. Kimp Video offers subscription video design, for a flat monthly fee. And many of our clients use the service to get logo animations, as well as the marketing videos that they include their logo animations in.

A logo is more than an image. it’s the identity of a business and represents all that it believes in and dreams of. It is meant to set you and your business apart from the rest. This obviously means that designing a high quality logo is of immense importance in the entire branding process of your business. Don’t understand the power of a logo yet? Well, imagine the golden arches of the M of McDonald’s logo, the Nike swoosh and the Coca-Cola font – don’t you find yourself associating these with the companies whenever you see them? Yes, that’s the power of a high quality logo – it makes brands memorable!

What are the perks of a logo animation?

Broadly speaking a logo animation can help you with brand recognition and engagement. But let’s break that down further and look at some of the specific perks of getting a logo animation:

Engaging customers

An animated logo will get the attention of your potential customers. And hold it for much longer than a static logo will. The more creative you get with the animation, the more you can count on your audience appreciating that creativity. And feeling curious about the content you’re sharing.

Creating and enhancing brand awareness

For any brand, increasing brand awareness is an important goal. Since animated logos are better at engaging consumers, they also ensure that more people associate your logo with your brand. And in turn the different products, services and marketing messages that you share. A logo animation company serves as a bit of emphasis, just like an exclamation mark.

Conveying brand personality

Logo animations help further your efforts to build an emotional connection and relationship with your customer. This can be achieved through a combination of effects, animations and music or sound effects. To this end you can even consider coming up with a marketing video that shares the story behind your logo, so that your logo animation is that much more meaningful.

Generating higher ROI

The more people engage with your brand, the higher ROI you’ll see in your marketing. This is because your bounce rates will be much lower, if your audience finds your content to be engaging. And this means that they’ll stick around long enough to learn more about what you have to offer.

Animated video

How can Animated Commercial Videos Boost Sales?

Animated commercials in marketing practices attract large viewer groups. The animated ad engages the customers with the help of suitable style, sound design, and attractive cartoon characters.

The commercial video inspires the user by using creative content that directs the users to visit the company’s website. Animated commercials ensure better conversion of the visitors into customers.

Here are Some Reasons Why Commercial Videos Can Be A Great Tool In Boosting Sales Funnel:

  • Address Large Audience
  • Improve User’s Engagement
  • Enhance Brand Awareness
  • Delivers Product Information
  • Gives Emotional Touch

What Makes A Good Animated Commercial Video?

The effectiveness of the animated videos is based on the different features of the videos, which ensure better customer attraction and engage them with the organization. A proper animated video creates fun as well as delivers specific information.

Animated video

Here Are The Top Qualities That Make A Good Commercial Video:  

Short and Specific Content

The content for online media should be short and specific because people watch short videos 63% more than long videos. The organization uses creative content to deliver specific information in a limited time.

The short and specific video content ensures the engagement of more people.

A short commercial is effective and provides better results to the business rather than lengthy videos. Using video clips is a better option for businesses to attract customers through e-commerce platforms.

Informative and Entertaining Content

The animated commercial videos provide the details of the products or processes of the organizations. This feature helps to build the knowledge of the customers and make them familiar with the company’s products.

Entertainingly delivering the information ensures customer engagement and helps to recognize the product or brand for a long time. Educating the customers helps in decision-making and inspires them to buy the organization’s products.

Attractive Content

Attractive content ensures better customer engagement. Attractive content refers to proper graphics quality, well-matched voiceover or background music, relevant information about the product or process, etc.

Attractive content encourages the viewers to visit the website and experience the products of the organization. Attractive content also helps to generate leads and ensure the betterment of the business.

explainer video company

Explainer Video Marketing Tips That Can Help You Out for your Business

There are many different aspects of Explainer video marketing to consider, so you have to think your plan through thoroughly. You may have heard some about video marketing strategies, but now it’s time to find out how you can actually use them to grow your business and profits. Keep reading!

Help potential customers find your videos by using strong keywords. If you have a YouTube channel, you should take the time to write descriptions for all your Explainer videos and share links to your main site. Choose strong keyword’s potential customers are likely to use when they look up videos on topics related to your products.

If you offer services to your customers, the best way to give them an idea of what you do is to create a video that documents the different steps you take to perform this service. You should have a friend follow you with a camera the next time you perform this service for a customer.

You do not necessarily have to spend a lot of money in order to create a good video. You do not need a professional camera if your picture is clear and you use a tripod to prevent the camera from shaking. There really isn’t even any need to polish your script or come off as a professional pitchman. Be yourself and look in the camera while talking. This might not even be required. You can also use pictures or PowerPoint slides if you do not want to appear in your videos.

Always watch your videos before you publish them. This may sound like a simple and obvious statement, but it is necessary. Watch your videos and make sure there are not any mistakes. Make sure you sound good and the quality is good. The videos are a reflection of your company, so if they look bad, so does your business.

Think about creating a viral video. Viral videos are videos that are shared on social media websites and explode in popularity. Be careful, though. Some people on the Internet can see right through a viral video attempt, and it can end up as a failure. Be creative and make a video that people will actually want to watch. Humor is always a plus.

Do you have a better idea as to how to use Animated video marketing now in your business strategies? It’s time to do everything you can to be successful when it comes to promoting your products using videos. Use the tips you’ve learned here, and start developing a plan today!

Explainer video

Valuable Advice About Explainer Video Marketing For You

It’s not simple to get your company into profits you can enjoy, but that doesn’t mean you can’t do it. Just use marketing in your favor and keep your campaigns innovative. One great way to do this is through the use of Explainer video marketing, and this article should guide you through the steps you need to take.

Your campaign will be more successful if you make more videos. Constantly uploading videos is key to retaining your viewers. Having numerous videos online also increases your exposure and the awareness of your brand.

Interviews make great videos. Have a friend or a colleague interview you if you want to give some details about your business and products or interview some customers if you want to share some original reviews of your products. If possible, find an expert in your field who is willing to be interviewed on your products.

Working as part of a team can be a smart way to develop video content. Your team doesn’t have to consist of people you work with. You can solicit family and friends as well. Credit should be given at the end of the video.

Remember to offer a mailing list opt-in for interested clients. Folks might be interested in registering to get additional information about the video’s topic, and this can be a good opening for you to make a sales pitch.

Video tutorials are a great way for you to get in touch with a much wider audience. When people do not know how to do something, they have the tendency to look online for advice. Having videos that will teach what they want to know will make you an expert in their eyes.

Whenever you post a Explainer video, watch the comments. This is the best way to see which videos truly begin a conversation and which are being ignored. Don’t forget to respond to people who comment so they know that you’re watching what’s being said and learning from what they share with you.

If you aren’t good at making videos, let others do it for you. Sponsor a video contest in which those who make the best videos receive prizes. For the prize, tell them that the best Explainer video can be used as an ad for an upcoming project.

Now that you know what to do to get your video marketing campaign off the ground, all you have to do is get to work! Use what you now know to turn your campaign into a great success. Be strong and persevere and you should find the success you’ve wished for rapidly.

video marketing campaign

Excellent Source Of Information For Anyone Thinking About Explainer Video Marketing

From online conglomerates to mom and pop stores, there are no limits to what video marketing can do for a business. Being able to look directly at your customers and clients and present yourself as an honest and valuable business is priceless! The following article will introduce you to the many benefits of Animated video marketing.

When you are using Explainer video marketing it is important to keep your content interesting. If your video is dull then people will probably not watch the entire thing or recommend it to their friends. Make your message clear and engaging to your audience. Imagine you are watching your own video as a consumer.

To help people notice your videos you should develop a title that is eye catching and mind bending. Use a play on words or a rhyme to help people remember the name of your video. You should also use your primary keyword and if possible at least one or two associated keywords.

Use other people such as guest speakers on your site and in your videos. As interesting as you might be, your viewers will really appreciate seeing a fresh new face. Make sure that whoever you have in your videos reflects the kind of message you want to send to your viewers.

You should create a video to document your typical day at work to give your customers an idea of how products are created and shipped. Introduce your colleagues, show your workspace and follow the different steps you go through to complete an order. The goal of this short documentary is to convince viewers that you are a trustworthy professional.

Use a team of others to help you think of video content. You do not necessarily need to involve colleagues, as you may decide that friends, family members or other acquaintances are well-suited to the task. Anyone who contributes should be given due credit, even if their input was minimal.

You don’t need top-quality production values to make a successful video. You don’t need professional gear if you can keep the image focused and balanced. There really isn’t even any need to polish your script or come off as a professional pitchman. Be natural and talk to the camera. And in some cases, you will not even have to edit your video before publishing it. Just do a screen capture and try doing a slide show of your main points.

Hopefully, this article has given you plenty of inspiration to get started on your video marketing campaign. This method of advertising is already in full swing all around the Internet, and you should be using it too! Whether you’re a small outfit or a big company, Explainer video marketing can do wonders for your business.

animated explainer videos

How To Make Explainer Videos To Market Your Product Or Service

You can achieve great results with Explainer video marketing, though investments of money, time and knowledge will be necessary. If you are interested in advertising your business, try using video marketing to do so. This article contains a number of helpful tips to help your get started with a Animated video marketing campaign. Read on.

A great way to make videos fun to watch is by having more than one person in them. Interview an expert or just bring someone on with you who is fun to watch. The more entertaining the people on the video are, the more likely viewers are to buy in to what’s being said.

A great reason to have costars in your video is that they’ll have a network, too. If you bring on an expert in the field, he’ll let his network know he’s going to be appearing in your video, growing your exposure. They’ll share with their network, if the content is good, and you’ll get many viewers quickly.

Keep in mind just how short attention spans are online. You have about ten seconds in your video to grab your audience attention. Keep your total content under two minutes in length to make the most possible impact. If this does not seem doable for what you have to get out there, spread your content across chapter videos.

Maybe you aren’t going to be the star of your show, but you do need to find a good spokesperson or mascot to help market your videos. Try to find somebody that is natural when speaking and generally makes people around them feel comfortable. People want to watch somebody they feel that they can trust.

Don’t forget the music! Using music can help you enhance the mood, give a sense of suspense or even accentuate comedy bits. If you’re not good with music choices, ask friends and family to help you out. Don’t play the music too loud and drown out the speaker, of course.

Know your audience. Videos that are compelling offer valuable insight and information that the target audience wants to hear. Similar to written content, you must understand the target audience and why they should watch your video over other videos. When you know what you want to share, try recording your videos into smaller chunks to make the information easier to understand for them.

As stated above, marketing with videos is a good way to share your company with the new generation. Now that you’ve read the preceding article, you can formulate an intelligent Explainer video marketing strategy. Take what you have learned and incorporate it into your next marketing strategy!

Animtopedia are an Explainer Video Company located in UK, US, UAE, Singapore & India specializing in animated explainer videos, Motion Graphic Video, Logo Animation, product videos, and other corporate video content.

Animated video

Animated Video Marketing Tips To Help Beginning Businesses

No matter what business you are in, it helps to be able to have direct contact with your customers. Animated Video marketing is an excellent way to get the word out about your business, and speak one-on-one with potential customers. This article will provide you with some very useful tips on how to begin with video marketing.

When making videos for marketing purposes, it is a good idea for you to talk to your audience honestly. If people get the idea that the only thing on your mind is making a profit, that will make them more likely to do business elsewhere. While there is nothing wrong with wanting to turn a profit, you must always think of your customers first.

If you have a brick and mortar store, don’t think online videos can’t work to promote your business. They can, and do. Start with a video tour of your shop, introducing yourself and showcasing your best products and services. Done correctly, Animated video marketing can help personalize your business and reach new customers. So, turn on that camera and show the world why they should trade at your shop.

The content of your video is king. If it’s not fun to watch and providing great information, why would anyone watch it? You have to sit down and dedicate the bulk of your time to coming up with content which people actually wish to find and view so that your Explainer video becomes popular.

If you’re selling a product, create a Animated video which tells your customers how to use the product. You can start with opening the box, run through how to put it together, and then show them how they can use it. This will make them appreciate how much you respect your customers.

Product manufacturers or resellers should create Explainer videos showing how the product can be used in alternative ways. For example, while duct tape is great for ducts, Duck Tape has created how-tos for a million other projects, even how to create a wallet! This leads to amazing viral video success on their part.

People love competition, which is why holding a video contest is such a great marketing strategy. Ask viewers to create their own videos and then have everyone vote on them. This will help drive viewers to your site and energize them by giving them a chance to win something.

Looking directly into the camera and talking about your business can be a very beneficial means of communication for your bottom line. When people can see and hear what you are about directly, they are more apt to find out more. Get your camera rolling and begin your Animated video marketing campaign today!

Advertising Is Easy With Simple Explainer Video Marketing Ideas

 

Using Explainer video marketing techniques and strategies is a great opportunity for you to help reach more targeted customers about your products. Try learning more about Explainer video marketing to see how you can utilize the many different strategies to your benefit. Continue reading to find out more information on this topic.

Watching successful viral Animated videos is the best way to get an idea of what makes a video popular. Stay up to date with new trends, check social networks and various sites your target audience loves and put together a list of characteristics you recognize in the viral videos you see.

Be confident during your video. Your customers are going to see you as an ambassador for the product which means you should exhibit full confidence in its capabilities and value. Practice your presentation a few times to make sure you are building the right experience and interest for your potential customers.

Use the tool of video marketing to tell the world about the product you are promoting. How-tos are one great way to use videos to your advantage. It’s one thing to see a picture in an instruction manual, but it’s quite another thing to see a real human being showing the product in action.

Do not neglect the sound of your video. You need to invest in a quality microphone if you want to record yourself. If you want to talk while demonstrating your product outside, get a lapel microphone. Do not hesitate to use some soft music if there are some silences in your video.

Try not to stress out if your video is not perfect. People are more likely to relate to a video that shows real people, rather than a polished ad that reeks of commercialism. Write your content out carefully, then practice saying it over and over. Then, shoot it and post it.

The cost of production does not determine the quality of the video. Professional gear is not necessary as long as the picture is balanced and focused. There really isn’t even any need to polish your script or come off as a professional pitchman. Simply act naturally and speak directly towards your camera. You may not have to do this. It may be possible to simply use slideshows and screen caps.

Do you feel like you know more about using Animated video marketing to help your business? It’s a great thing, and you will be surprised at how much a viral video can help. Use the methods and strategies that you’ve learned here, and get started today developing a plan that will take your business further.

explainer video company

Why Does Your Business Need the Help of an Explainer Video Company?

Every business’s brand, promotion, and marketing are essential in the present competitive markets. Moreover, in the digital world, many businesses are coming online where customers have several options. Hence, it will be best if you brief about your business in a few seconds. In this regard, to influence your targeted customers online, you can take the help of an explainer video company. A company can make short videos about your business explaining your products or services. In addition, such videos can also explain the business ideas to your targeted audiences. You can trust such a video creation company as they have the best track in increasing the volume of sales of various businesses.

Core Competencies of an Animated Video Company

Cost-Effective

Generally, business owners invest a huge amount in promoting their products and services. However, in the competitive market, you can’t afford to increase the cost of your product or service. Meanwhile, you can make a smart move by explaining your business ideas online. Further, this will educate your customers about your business’s product and service. To do this, you can take the help of an animation video company. Moreover, such a company can make short and engaging videos explaining business ideas to your targeted customers online. Thus, you can control the promotion cost and grab a huge share in your niche. 

Satisfaction Guarantee

Once you hire a short video creation company, it is easy to get the best results at the end of the service. However, if you remain unsatisfied for any reason, the company can do revisions. Furthermore, the job of such a company only ends when it provides satisfaction to its every customer. Moreover, for making revisions, the company will never ask you to make extra payments. Thus, you can enjoy the guarantee of satisfaction whenever you hire a video creation company.

Team of Expert Professionals

The reputed explainer video company has teams of expert professionals. The members of teams know their roles very well and possess expertise in making animation videos. Further, professionals analyze your business ideas and targeted audiences. Besides, they add some basic elements to make videos interesting for viewers. However, if required, they try to add unique elements to every video so your targeted audiences can distinguish your business. Therefore, at the end of the process, you get a unique way to promote your products or services.

Available Online 

It will be easy to find online if you are wondering about logo animation work. Further, several top-rated short video-making companies are available online that can offer you value-added services. Moreover, you can compare prices and features offered by different companies online.

Bottom line Now, you have a chance to give a tough competition to top brands by taking the help of a short video on your website. Moreover, you will also be able to offer your product and service at competitive prices. Therefore, don’t wait longer and grab the opportunity to become a reputed brand in your niche. 

logo animation

How to Use Logo Animation Videos to Increase User Engagement?

Everyone understands that the conversion potential of video content outperforms that of any other marketing material, helping businesses to expand quicker by improving user engagement, profit, and lead generation.

Significance of User Engagement Analysis?

A thorough investigation is required to increase user engagement. Because user engagement, also known as product engagement, is aimed at assessing the activity of consumer connection with a product over time, it is an essential measure that necessitates a thorough examination of its criteria.

Your video engagement study assists you in understanding the value that consumers find in your product and determining where you are and are not on the path to product success. High engagement is critical for improving your offering, developing more loyal consumers, and driving consistent corporate growth.

When you’re confident that your explainer films are of excellent quality but still aren’t attaining the desired level of performance, there are several more approaches to boost your conversion rate. One of them is the incorporation of logo animation or motion design.

Ways to Increase User Engagement with Animation

The most crucial thing now than ever is that your Explainer video company helps discover a means to capture and maintain your audience’s attention. Explainer videos are an excellent method to engage your audience. Let’s take a look at some strategies to make it effective.

1.Make it look professional.

The beautiful thing about generating an animation video is that not just anybody can do it on the spot, so employing it immediately makes your organization appear more professional and trustworthy. For starters, keep it in mind.

2. Make things simple.

Explainer videos are the most simple to grasp for any company or audience. Animating anything quickly simplifies it. Even the most mundane statistics will appear appealing and easy to consume when animated.

3. Make it visually appealing.

Movement is related to animation, and movement is life. As a result, it combines brilliant colors, basic line figures, and rapid movement to keep us riveted to the screen. Voila! It’s your company’s perpetual motion machine.

4. Make adjustments for brand growth

Moreover, using animation allows you to easily include logos, kinetic typography, color schemes, and brand pictures in your film.

Final Thoughts

Thus, video is one of the most significant investments you’ll ever make to enhance user engagement regardless of your business. By viewing the movies you create, you may achieve full audience participation and show that continued discussion offers them even more helpful and essential information. Quality engaging films will be good marketing content, helping you expand quicker by improving user engagement, profit, and lead generation. Give it a go. Do your best with our Animated Video Company.

Reach us at https://animtopedia.com/